Rainbow Railroad Case Study

Case Study

Rainbow Railroad is based in New York and works in more than 70 countries around the world to help LGBT+ people escape violence and persecution.

The Challenge

The organization focuses on providing solutions for LGBT+ people who need immediate assistance because they face a serious threat to their lives and safety. They needed strategic direction for a video campaign to create awareness and raise funds to provide a haven for these men and women.

The Solution

The video series, along with other marketing efforts, have resulted in a fantastic fundraising campaign that has saved over 800 LGBT+ individuals to date.

Thank you to TrueSelf Productions and the hard work of Stephen and his team. Their film work has made a real impact, contributing to fundraising and awareness to assist LGBT+ people in danger. Thank you, TrueSelf, for helping people live their true lives.

Ashton Giese
Senior Development Officer
Rainbow Railroad

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